Let's discuss marketing strategies for Backdrop CMS! While a Backdrop upgrade from Drupal 7 represents a potentially dramatic cost savings for countless organizations, pitching the idea successfully can be tricky. Whether due to Drupal brand allegiance, opinions around supportability and longevity, popularity among developers, or a simple feature comparison with other options like Drupal 9 — some potential clients express concerns about Backdrop versus other platforms with greater market share.
This discussion will be facilitated by Eric Toupin, Senior Developer at Aten Design Group who recently led a Backdrop CMS upgrade project for Stanford University, and Joe Crespo, Director of Accounts at Aten Design Group actively pitching Backdrop CMS to new clients.
Let's share experiences, insights, and strategies for building client confidence around Backdrop as a value-adding foundation for top tier digital products.
- All skill levels
Recent comments
We started thread on Zulip and hope to come up with the plan of how to move forward in next couple of weeks....
I am very interested in this topic and hope that we can get it recorded some day. @argiepiano is such a great...
Does someone have time to test the new Single Sign On module and give us a demo? It was only release a day or two...
I don't think I'll be able to attend this session, but I'm very interested in Backstop visual regression testing...
That's one of the maintainers of the backstop generator module, I'll try to be there!